The human-review exemption for AI text: what actually qualifies?

AI-generated public-interest text skips the AI label only if a human editor genuinely reviewed it, edited it where needed, and takes editorial responsibility — documented. A quick glance or 'someone read it' does not qualify.

The exemption's real shape

Article 50(4) exempts AI-generated text published on matters of public interest from labeling only when "the AI-generated content has undergone a process of human review or editorial control and a natural or legal person holds editorial responsibility".

What survives an inspection

  • A named editor accountable for the piece.
  • Evidence of actual review: drafts, edits, comments, approval steps.
  • A process: not "we all keep an eye on it", but a defined checkpoint before publication.

What dies on inspection

  • "Our writer prompted it and skimmed the output."
  • Review after publication.
  • Nobody able to say who is responsible.

The 30-second habit that makes it real: a review log — reviewer name, date, changes — per article. Evidence habits that work →


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